Introduction As generative AI continues to evolve, such as GPT-4, content creation is being reshaped through AI-driven content generation and automation. However, these advancements come with significant ethical concerns such as data privacy issues, misinformation, bias, and accountability. According to a 2023 report by the MIT Technology Review, 78% https://influencer-marketing-stra77654.bloggerchest.com/33021692/navigating-ai-ethics-in-the-era-of-generative-ai