Because breakthrough doesn’t originate from awaiting matters to settle. It arises from picking to lead when matters are still uncertain. Which option—to maintain heading, to keep clarifying, to maintain aligning—would be the difference between transformation that fades and transformation that finishes. As enterprises carry on to move towards their adoption https://www.ecom-group.com/2025/11/14/business-transformation-in-e-commerce-renovation-vs-innovation/